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VISION
So, what is our story?
It is simple, descriptive and associative...
We begin with the potential 1m².
Our Vision is the window (of your office or the room you are in) which is far smaller than the one we see through it.
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Creativity is the space we create and use, as we want to use. Communication is the piece of paper placed in an envelope with a small square measure, but one that communicates to thousands of kilometers outside Macedonia. Profit is the space, not in its square meter measurement, but space used in the right way. The potential 1m² is the space infused with little vision, our creativity and ability to communicate in order to make profit from it.
Therefore, the 1m² determines our life; the room we are in may be square, the house we live in also has m², the window in our house is also square, the letter is shaped as a square, the plot which gives fruits to feed us is square, out city has m², planet Earth is measured in squares. Therefore, Skopje Fair is launching its new theory that "THE WORLD IS A SQUARE" by which symbolically communicates its main activity and defines its global mission for international operation and activities, by setting bold, new and unique ways of contemplating and conquering the business world.
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